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Lessons From The Field

How do you engage with your target audience?

If you have been following my previous blogs on finding the Target Audience, this blog is all about the next step, as to how to engage with them. This will…

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How Do You Validate Your Target Audience?

I assume you went through my previous blog and did all that was necessary to identify your audience based on the four key factors – Demographic Psychographic Geographic Behavioural And…

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How to find your target audience and no it’s just not easy.

I have a startup that offers Sales and Marketing services for technology companies. We mostly focus on companies that have a very promising product but need help with finding the…

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How To Influence People With "I Know It All" Syndrome

Photo by Brooke Cagle on Unsplash Have you ever come across people, who do not like to listen to what you have to say just because they have this notion…

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Unforgettable lessons from Behind the Scenes

Photo by Ammar ElAmir on Unsplash   Have your ever watched “Our Planet”series on Netflix? Yes, the one with David Attenborough’s amazing narration. Those of you who have not, I…

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How do you engage with your target audience?

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How Do You Validate Your Target Audience?

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